keelapps Mail Templates for Jira

For the email Jira's templates cannot write

Jira's notification email, in your words.

Jira Cloud's own notification emails cannot be rewritten — not the subject, not the body, not per project; the request to change that has been open since 2005. Automation's Send email can, one rule at a time, and every run spends automation steps from your plan. Mail Templates gives each project one template per event — issue created, status changed, comment added — with a preview of the exact email and a log of every send, delivered by Jira's own notification service. Nothing leaves Atlassian.

Try it free on the Atlassian Marketplace

Free for sites up to 10 users. Above that it is priced per user per month and billed by Atlassian — see pricing on the Marketplace.

Zero egress. No external mail server, no vendor copy of your issue data.

Watch the 1:07 demo
Works in
Jira Cloud
Runs on
Atlassian Forge
Your data
Never leaves Atlassian
Price
Free up to 10 users
Recipients chosen by role, by name or by group, and a preview that is the email itself — bold, lists and the link to the issue, rendered by the same code that sends it. Watch on YouTube.

The gap this fills

What this is, and what it is not

It is

An additional notification channel. Jira keeps sending whatever its notification scheme is configured to send; Mail Templates adds a message of your own on top, in your wording, to the people you choose.

It is not

A replacement for Jira's own mail. Forge gives an app no way to suppress what the notification scheme already sent — so to stop a duplicate for someone who already gets Jira's mail, switch that event off in the project's notification scheme, and check what else shares that scheme first.

All four need egress or permissions this product exists to avoid.

Capabilities

What it does

Recipients you choose

Reporter, assignee, watchers, voters, named people or Jira groups — set per rule, per event. Comments restricted to a group or role, and internal notes, are never mailed.

Three events, three templates

Issue created, status changed and comment added, each with its own subject, body and recipient set. Turn on only the ones a project actually wants.

Templates that fill themselves in

Nineteen issue fields interpolate into subject and body — key, summary, status, assignee, priority, the transition that just happened. One template serves every issue in the project.

A preview that is the real renderer

The preview under the editor is produced by the same code that renders the mail that gets sent, so what you approve is what goes out.

Every send accounted for

A per-project log records each event handled — including the ones that sent nothing, and why. "Why was there no email" always has an answer.

Delivered by Jira itself

Built on Forge with no external network access. Mail goes out through Jira's own notification endpoint, not an Automation rule, so it spends none of your automation allowance — and nothing leaving Atlassian is what earns the Runs on Atlassian badge.

Walkthrough

A release notification, end to end

  1. The rule is written once

    On the Releases project, a project admin turns on "status changed", writes a subject of [{{project.key}}] {{issue.key}} — {{issue.summary}}, and picks the recipients: the reporter, plus the customer-success group.

  2. Someone moves an issue to Done

    Jira fires the event. The app matches it against the rule, reads only the fields the template references, and renders the message.

  3. The people on the list get the mail

    Jira delivers it through its own notification service. Everyone on the list still has to be able to see the issue — Jira drops anyone who cannot, so the app can never widen access.

  4. The log says what happened

    The project's send log records the event, the result and the recipient count. Hourly caps bound the damage a bulk edit of 500 issues could do.

Compared honestly

Against what you have today

Question Jira notifications Automation: Send email Mail Templates
Can you write the subject and body? No — Jira Cloud's templates are fixed Yes, with smart values Yes, 19 issue variables
Who can receive it? Anyone the notification scheme names Anyone the rule names Roles, people and groups
Does it use your automation allowance? No Yes — every trigger, condition and action is a step No
How is it set up? A notification scheme A rule per event A template per event
Can it stop Jira's own email? — No No — turn the event off in the scheme

Automation's allowance on Jira Free is 150 steps a month for the whole site, and a rule that emails on every status change spends two or three steps each time it runs.

Every way to change what Jira emails say, with or without an app, is in the guide to custom Jira notification emails.

Availability

Free for sites up to 10 users.

Mail Templates installs into your Jira Cloud site straight from its listing on the Atlassian Marketplace. Above ten users it is priced per user per month, and licensing is handled by Atlassian.